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Season's greetings Seasons greetings to all my readers.  The winter solstice is past and we can now look forward to longer days and shorter nights, while we enjoy a really white Christmas in many parts of the world. We...

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The battle of the bulge All of us make fun of fat people.  But, have you ever paused to think about how your derision affects the individuals self esteem? They may seem to laugh off your jokes, but deep down they are mortified;...

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Playing Poker for fun! Poker is fun.  It need not be a gamblers game. It can be a game that you play with your family members on holidays and weekends. While there are many forms of Poker, the simplest form is the five card...

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Are we rational to refuse belief in mantra and tantra? "The power of mantra or tantra?  I don't believe in that!" --that is the protest that is commonly heard among the so called rational intellectuals.  What is the rationality behind the disbelief?  Well,...

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The ifs and buts of allopathy Medicine and practice of medicine today, is standardized around allopathic (Western) medicine. All other systems are called "Alternate therapies".  Allopathy has become some kind of standard (like the...

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Who says we should not put old wine in new bottles?

Category : Communication, Content Marketing, Creative writing, Defining Content, Types of content

Retelling the talesWho says we should not put old wine in new bottles? The wine tastes just as sweet! The epics of yore, are still relevant, meaningful and interesting to readers of today. While the ancient language may make the reading of the content difficult, the story retold in modern tongues, makes fascinating reading. With the Internet connecting the world, mythological stories and content from round the world are available at the click of a button. So it should not be surprising to find an Indian  retelling an American legend or a Russian talking about African tales! What is it that makes these stories evergreen?

It is said that “human nature never changes”. At the core of every tale are human beings. They love and hate; give and take; create and destroy; hope and despair and experience all the emotions that we do today. There is also the eternal triangle of love that dominates this tale–be it love for another human being or love for a nation or concept. So, though the tale is retold, the story does not seem old.  We can still experience and empathize with the characters. We can relate to the situations and concur with their decisions. Old wine in new bottles are completely palatable.

“What about creativity?”–You may ask. Being creative is not merely creating new characters and situations. You can be wonderfully creative interpreting and retelling the tales told by Shakespeare!  Every time As You Like It  is played in the Globe theatre or elsewhere, the actors are giving creative interpretations of the characters, the director is creatively directing the play or the viewer is creatively viewing the whole! A mother telling the sotry of Cinderella to her little daughter is also being creative in her own way.  Creativity is not the exclusive forte of new tales.  It is the essence of presentation; interpretation. So, presenting old tales in new ways is as creative as presenting new tales in new ways!

So, if you are sitting on the fence thinking about creative writing, you could begin by putting old wine in new bottles! It will help you create your new tales in new ways !

Writing for joy! Get your review/article published!

Category : Content Marketing, Creative writing, Defining Content, Types of content

If you have a passion for writing, send us a review of your favorite novel or work of art! You could review sites too! We will publish them on this blog for our reader’s benefit!

  1. Address for sending your review:  smnthsai@yahoo.co.in.
  2. All entries to reach us by the 7th of January 2010.
  3. Reviews that are accepted will be published by 10th of the month
  4. The copyright for published reviews will rest with us. You may not submit it elsewhere or publish it eslewhere online or offline.
  5. If for some reason we do not post your review, please understand that we receive a large number of reviews and only publish the best.
  6. Unpublished reviews can be used anyhow, anywhere by you.
  7. Of course, you understand that you will not get paid for the published reviews!
  8. You can get a linkback to your site or blog.

Note: I have received some articles which are not in keeping with the theme of the site. I am afraid that the error lies with me. I apologize for the same.

I request writers to submit articles that are related to the theme of the site: Content, types of content, defining content, content markets, game reviews, book reviews, audio content, video content and so on.You can even review a website content and submit the site review. You can review online games and submit them. However, articles on career couseling or self help will be out of sync with the blog theme.

I also find that the articles submitted are not free from plagiarism. Please make sure that the articles are original and your own. All articles will be checked with anti plagiarism software before publishing. All articles will be published in your name and responsibility for the content will vest with you.

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